Dominance attributes for alternatives’ perception in choice set formation
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Open access
Date
2006Type
- Working Paper
ETH Bibliography
yes
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Abstract
Few practitioners interested in spatial choice would contest the importance of properly specifying the choice set in destination choice modelling applications to avoid model parameter bias. The number of elements in the universe of alternatives makes it hard to assume beforehand that the individual is able to evaluate each and every one of them and then make an educated decision. A portion of the universe of alternatives is considered instead. The traditional approaches consist of delineation based on a restricted list of deterministic criteria selected by the analyst. This opens the door to likely mis-specification of choice sets and, in turn, it can lead to an incorrect setting of the parameters of the utility function and incorrectly predicted choice probabilities. The objective of this paper is to provide a methodology which aims to bypass the question of excluding a priori any alternative from the choice set. The approach considered is that of assigning to each alternative a perception degree, which varies among alternatives, but which make them perceived simultaneously by the decision-maker. This methodology will be applied to model residential location choice in the canton of Zurich. Show more
Permanent link
https://doi.org/10.3929/ethz-a-005236898Publication status
publishedJournal / series
Arbeitsberichte Verkehrs- und RaumplanungVolume
Publisher
ETH, Eidgenössische Technische Hochschule Zürich, IVT, Institut für Verkehrsplanung und TransportsystemeEvent
Subject
VERKEHRSMODELLE + VERKEHRSSIMULATION (VERKEHR UND TRANSPORT); THEORY OF CHOICE (OPERATIONS RESEARCH); TRANSPORT MODELS + TRAFFIC SIMULATION (TRANSPORTATION AND TRAFFIC); CANTON OF ZURICH (SWITZERLAND); KANTON ZÜRICH (SCHWEIZ); SPATIAL MOBILITY (GEOGRAPHY); THEORIE DER AUSWAHL (OPERATIONS RESEARCH); RÄUMLICHE MOBILITÄT (GEOGRAFIE)Organisational unit
02610 - Inst. f. Verkehrspl. u. Transportsyst. / Inst. Transport Planning and Systems03521 - Axhausen, Kay W. (emeritus) / Axhausen, Kay W. (emeritus)
02226 - NSL - Netzwerk Stadt und Landschaft / NSL - Network City and Landscape
02655 - Netzwerk Stadt u. Landschaft ARCH u BAUG / Network City and Landscape ARCH and BAUG
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ETH Bibliography
yes
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